Eu estava navegando e achei este interessante texto sobre a história de uma das marcas mais lembradas no mundo. Veja a história de Nipper:
the nipper saga
a little fox terrier sits inquisitively listening to his master's
voice coming from the horn, the famous painting is one of
the world's most recognized and best loved trademarks.
the nipper logo made his first appearance in advertising in 1900.
enjoy the story!
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was a stray dog found in 1884 by mark barraud
in bristol, uk. when mark died three years later,
nipper (so named because of his tendency to nip the backs
of visitors' legs) was taken to liverpool by mark's younger
brother francis, who was a painter.
nipper discovered the phonograph (a cylinder recording
and playing machine) and francis barraud often noticed how
puzzled he was to make out where the voice came from.
this scene must have been indelibly printed in barraud's brain,
for it was three years after nipper died (in september 1895)
that he committed it to canvas.
Imagem: Reprodução/ Divulgação
'his master's voice'
in its original form, completed in early 1899, the picture
showed the dog listening to a phonograph with a black horn.
this is the version which was submitted for copyright by
francis barraud on 11th february 1899 under the title
'dog looking at and listening to a phonograph'.
later barraud decided to rename the painting 'his master's voice'.
barraud tried to exhibit it at the royal academy, but was turned
down. he had no more luck trying to offer it for reproduction
in magazines.
'no one would know what the dog was doing' was given
as the reason!
next on barraud's list was the edison bell company
(leading manufacturer of the cylinder phonograph),
but again without success.
'dogs don't listen to phonographs,' the company said.
Leia o restante deste texto aqui.
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